How I coordinated operations for Moldova's first dedicated digital agency — a 4-language web presence (EN/RU/RO/UK), 34+ services across 6 categories, and a multilingual client lifecycle from inquiry to delivery.
Moldovan businesses — from real estate to retail — increasingly needed professional digital marketing, branding, and web presence. But the local options were either absent or priced for enterprise. International agencies didn't understand the market, the languages, or the constraints.
VAN7 was built to close that gap: a Moldovan digital agency built specifically for Moldovan businesses, speaking their languages.
I owned the operations coordinator role — day-to-day delivery, client lifecycle, contributor management, and multilingual quality.
Building for Moldova's multilingual market is not a feature — it's the foundation. Key decisions:
VAN7 operates as a live business — taking client work, executing campaigns, and growing a multilingual web presence that ranks for relevant Moldovan digital agency queries across multiple languages.
My job was to keep creative, content, and engineering contributors aligned across languages and time zones — owning intake, prioritisation, handoffs, and client comms.
Service taxonomy, multilingual strategy, content positioning, target audience definition, client lifecycle, pricing tiers, partner case studies. Every decision that answers "what is this agency?" — mine.
Creative delivery (briefs, reviews, revisions), content production (per-language briefs, QA), engineering handoffs (web updates, fixes). Ran weekly contributor syncs, maintained the project tracker in Notion, and chased deliverables to keep client work on schedule.
Owned client intake, inquiry routing, status reporting, and delivery handoff across EN/RU/RO/UK. Built a lightweight onboarding playbook that reduced time-to-first-response by 30%.